I’ll admit it — I’ve kind of missed Nick Carr, and his dyspeptic blog Rough Type. After he started on his latest book, he went on a blogging hiatus, and I kind of missed reading his fulminations on a variety of things, most of which I instinctively disagreed with. I think he may have spent too long away from the blogosphere, however, encased in that 16th-century form of blogging known as “books.” Either that or the topic of his new book, which appears to be how the Internet is dumbing us down (Carr and Andrew Keen are kind of a matched set) has taken hold of him and he now believes the internet is a kind of pernicious force in people’s lives.
There are advantages of developing mobile apps (and app stores): user experience, distribution and monetization opportunities.
However mobile apps don’t work like the mobile web in some pretty important ways.
For starters, developers must develop for each specific platform – iPhone, Android and Blackberry. That’s very different than developing for the open web and at a high level feels like a big step backwards.
It’s 9:30am and you’ve just started a pitch for a new SEO client. They’re the curious type – wanting to know how search engines rank pages, why the changes you’ll recommend will make an impact, where you learned to do SEO, and who you can list as good examples of your work. As you dive deeper into the requirements for the project, you arrive at the link building section. The client wants to know why link building matters so much. You pull up a chart of Search Engine Ranking Factors, noting the large role that links play in the ordering algorithms. They’re mollified, but have one last question:
Recently I’ve been experimenting with a plugin for checking broken links, on several of my blogs, and I’m fascinated by what I’ve discovered.The plugin is called, obviosly enough, Broken Link checker, what it does is periodically run through all of your posts and blogroll and checks for broken links. You can put a widget on your wordpress dashboard page so that you can see what the status is everytime you login.