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http://lsvp.wordpress.com/2009/02/03/what-could-facebook-do-to-increase-its-digital-goods-revenue-increase-opportunity-13/
by jeremyliew at Lightspeed Venture Partners Blog

Excerpt

Last September I estimated that Facebook is doing around $35m in digital goods sales. In November anonymous insiders suggested that it was closer to $50-60m in digital goods sales. That’s a healthy run rate, but I think Facebook could make a few product changes to do even better.

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